Tuesday, 19 October 2010
New trailer directions
The group came to a discussion of the general direction of the new teaser trailer following the failure of the 1st trailer. We therefore decided to look for more ways to advertise our product in an ambiguous fashion we began looking for other ways to introduce the film and the characters without really giving away too much of the main story's information, and so we began researching into other trailers from blockbuster movies and how they went about keeping the ambiguity of their plot.
Inception is a US science thriller action heist film from 2010. Before the release of the movie the audience were given several trailers to maintain their interest in the film however the storyline is kept rather ambiguous, a key concept and what kept their fan base so strong. The trailer below depicts the main characters that the viewer will see when they watch the movie followed by what can only be assumed as their key scenes in relevance to the films plot which is then followed by an overview of the action that takes place throughout the film. This trailer is very effective as it gains the attention of the viewer through the action and the quick character introductions but at the same time it doesn't really explain the plot the film so the viewer leaves with something but nothing at the same time, this feeling is what makes the viewer want o see it for themselves, to find out what the film is really about and it is this feeling that we as a group intend to create with a aura of ambiguity surrounding the media project, maybe with a trailer similar to the one for Inception posted below.
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